get up to 15% off on FRUU.. bundles!

FRUU.. Bundles

  • Skincare Bundle
    Skincare Bundle
    Skincare Bundle

    Skincare Bundle

    £33.54
    Regular price
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  • Ultimate Summer Bundle
    Ultimate Summer Bundle
    Ultimate Summer Bundle

    Ultimate Summer Bundle

    £44.99
    Regular price
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  • Complete Body Bundle
    Complete Body Bundle
    Complete Body Bundle

    Complete Body Bundle

    £30.99
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FRUU.. favourites

Shop our favourite products!
  • Lemon and Verbena Deodorant Balm
    Lemon and Verbena Deodorant Balm

    Lemon and Verbena Deodorant Balm

    £8.99
    Regular price
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  • Grapefruit Garden. Shower Bar..
    Grapefruit Garden. Shower Bar..

    Grapefruit Garden. Shower Bar..

    £7.99
    Regular price
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  • Bergamot Almighty Balm
    Bergamot Almighty Balm

    Bergamot Almighty Balm

    £5.49
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  • ★★★★★

    “Your lip balms are the best on the market, so underrated!”

    Amelia
  • ★★★★★

    “The best vegan, conscious and sustainable brand I have ever used!”

    Veneta
  • ★★★★★

    “I've tried a bunch of eco-friendly deodorants and they don't tend to work very well, this one does!”

    Anna
  • ★★★★★

    “The best tinted lip balm! I've been using these tinted lip balms for years. I love the long lasting colour!”

    Michelle
  • ★★★★★

    “I've been using the avocado balm for years, it is wonderful. I keep one stashed in every bag!”

    Mimi
  • ★★★★★

    “Smells just like a mango, delicious! Super moisturising, & completely organic! What more would you want?”

    Eve
  • ★★★★★

    “Cruelty-free, vegan and awesome. Feels nice on the lips and it is a great colour too. A new favourite!”

    Louise

FAQ

All FRUU.. products across every range are vegan!

All of FRUU..'s products are PETA certified Cruelty Free

FRUU.. products are available in over 1000 retailers across the UK, EU, KR, including leading stockists Holland & Barrett, John Lewis and Sephora UK. You can also buy FRUU.. directly from us online!

Our ingredients come from a range of suppliers that have links with farmers and producers who generate surplus materials as a result of juicing processes or mishandled harvested fruits. The fruits are grown in countries ranging from Sicily (where we get our lemon seed oil) to Ethiopia (where our avocado oil comes from)

about FRUU..

Started in 2017 by Dr Terence Chung and Kelly Yee, FRUU is a multi-award winning London-based company that turns ‘wonky' fruits into ethical, sustainable, and highly effective cosmetic products. By up-cycling fruits that would otherwise go to waste, we offer a range of eco-friendly and distinctive products. All our products are formulated, designed and made in London and certified vegan and cruelty-free.

FRUU products are stocked in 1000+ retail outlets across the UK, EU, KR including leading stockists such as Sephora UK, John Lewis, Holland & Barrett, Booths and many independent and boutique stores.

Our unique approach to sustainability, ethical sourcing, and innovative formulations makes FRUU a compelling choice for customers seeking high-quality, ethical, and environmentally conscious beauty products.